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My skills

What do I bring to the table?

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Brand Strategy & Marketing

Strong foundation in consumer behavior, campaign planning, and storytelling that builds brand identity.​

 

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Fashion Styling & Editorial Storytelling

Creating bold, concept-driven looks and narratives that connect fashion with culture.

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Digital Media Creation

Skilled in TikTok, Instagram, and YouTube Shorts content production, including editing and audience engagement. I am comfortable with Adobe Photoshop, Adobe Illustrator, Canva, Capcut Pro, Adobe Express, and Procreate.

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Proven ability to build authentic connections (NYFW, recruiters, and brand executives). I also have an affinity for knowing people who are also passionate about their work.

Networking & Industry Relations

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Leadership & Team Collaboration

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Research & Analytics

Expertise in consumer insights, survey design, and data interpretation to inform creative and strategic decisions.

Experience as a Resident Assistant, NYFW representative, and working on teams for both U of A fashion week and the Catwalk magazine.

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